You are better off researching a decent niche that is strongly supportive of writers who produce for it. Niche content is where it is today, and, most particularly on the net, because we fill in what doesn’t go on mainstream, good or bad.
The creative work consumers on the net are going to be female rather than male, with the exception of some sites like Royal Road that actively fights for that niche.
Once you have your audience in mind, speak to them, and if you are lucky, you will pick up some other demo on the way.
In terms of male gaze, either remove it or shine it on both male and female characters equally.