New Instagram algorithm

@beta1042 beta1042
Wed, 14 Mar 2018 05:48:59 +0000

@beta1042 wrote:

I saw this floating around facebook, figured it'd be helpful to those of you using Instagram as a way to build a fanbase. Disclaimer: I didn't write this- I don't know how accurate all of this is, but it seemed like helpful info.

1. Hashtags in the first comment no longer work. Now you have to put them directly in the description of your post. *But it's important to add that some of my friends still do this and hashtags work just fine for them, but not for others. Weird stuff.

2. The fewer hashtags the better. Right now magical number of hashtags is 5. Rumor is that instagram algorithm sees using too many hashtags as spammy behavior and pushes your post down, or even shadowbans you.

3. Mix the hashtags. Using the same hashtags in consecutive posts is also spammy in the eyes of the instagram algorithm. So try coming up with 3 sets of 5 different hashtags that you mix.

4. Check if your hashtags are banned. Using banned hashtags can get you shadowbanned, so check all of your tags before using them. If you can only see Top posts when searching for that hashtag, and not the recent ones it is banned.

5. Your posts now only reach 10% of your following when first posted. If enough people from that 10% engage with your post, algorithm will show it to more and more people.

6. Those that don't like your posts often are less likely to see it. Algorithm tries to show us content it knows we will like. So if your followers never like your stuff they are far less likely to even see it now.

7. Comments with less than 4 words don't count as engagement. So, generic comments and emojis won't do any longer. Insta want's us to actually hold meaningful conversations.

8. Reply in the first 60 minutes to a comment if you don't want to loose engagement. If you are unresponsive algorithm pushes your post down.

9. Use all of instagram's tools. Algorithm will love you if you utilize all of the tools insta has to offer. So try posting posts, carousel posts, videos, instagram stories and live videos.

10. Post stories 5-7 times a day. You can post less or more, but this has been said to be the best number of stories. This way you don't seem too pushy to your followers, but they still see your name frequently.

11. If people often reply to your stories instagram will prioritize your posts and stories on their feeds. It's all about real engagement now.

12. Remember to use the location feature as well. Some people don't browse through hashtags but check location posts.

13. The more time people spend on your post, the more worthy it seems to the algorithm. You can find a way to cheat with this Make carousel posts, tutorials with some text, long videos, ask questions in the caption, write looong captions etc.

14. Be as active as you can. The new algorithm favors active accounts.

15. Avoid shadowban, don't go liking hundreds of photos in minutes and don't follow/unfollow lots of people at once.

16. Even if you are shadowbanned your posts can still end up on explore page.

17. Don't edit your post in the first 24h or hashtags will stop working and your engagement will go down. It's better to just repost if you made a mistake.

18. If more popular accounts like your post it will receive more engagement either due to it being on explore page of their followers or due to algorithm favoring your posts liked by big accounts.