So...back during the comics boom of the 90's, I created this book title for a local start up. We submitted it through previews and it got good pre-orders but before we moved to printing... The market collapsed.
They created these ashcan copies to drum up interest ... I haven't seen one in decades.
Found one earlier at a regional comic book store. Check up that mark up!
Introduced myself and asked the owner about it and he said price increase was based on previous sales. Then I got a real cool tour of the back warehouse of the store...it was like the warehouse scene in Raiders of the Lost Ark.