How much should I sell ad spaces for?

[Awesomeness_Studios]

Alright fellas. As i get closer and closer to finishing my website, I'd like to know about ad spaces.

I'm interested in putting at least one Comicad.net ad on my website for the time being, just so i don't become a sell out and am at least supporting comics while I make some money. However, I wanna know how much I should even charge for. I see some people selling spaces for like a couple cents and then others going to like $3/day. I don't wanna undersell, but I don't wanna make my slots too expensive. I've noticed some Tapas comic creators have Comicad.net ads on their websites, so please help a newbie out in what I should do.

[Llyrel]

Honestly, it depends a lot on how many daily views your site has. A lot of the expensive ads you see on ComicAd nowadays are from highly requested websites that have a lot of visits : they originally set their price very low, but since ComicAd works like a bidding system, the price got up as more and more people raised their bids to get an ad space on that site. For a website with less than 100 daily visits, I'd recommend starting low, like $0.01 a day. That way, more people will be encouraged to place a bid on your website and your prices will go up! On the other hand, starting with an already high price might discourage people, especially if you don't have enough daily views and/or if your ads don't seem to get a whole lot of clicks.

[Awesomeness_Studios]

Right now it's at 4 cents. It was a 3 cents but then someone bought a space for 4 cents (without the website even being finished lol) so I kinda just raised it up to see what would happen. Is it ideal to just drop it down to 1 cent? I do want it to eventually work up to be a more decent price.

[Llyrel]

Oh no, if someone already bought an ad space for 4 cents, then I'd leave it as it is! Only if you were to experience issues with people not buying ad spaces for quite some time, then I'd consider lowering the price

[gabriellabalagna]

I'd say 4 cents is a decent starting price. I've seen a lot of comic sites with ads that say "your ad here 10 cents."

I'd say 1 cent a day is too low. Cause if I'm understanding right, that is only $3.65 a year.

But that's just my 2 cents. Sorry, just had to make that pun.

[Llyrel]

I'd say 1 cent a day is too low. Cause if I'm understanding right, that is only $3.65 a year.

It would be like that if prices were fixed and if only one person at a time could buy ad spaces. But ComicAd doesn't work like that: you can buy an ad space for a set amount of time (e.g. 30 days for $0.01 a day), but if a second person comes with a higher offer for that same ad space (e.g. they offer $0.05 a day for 7 days), the space goes to them instead (person #1 who made the first offer doesn't pay anything during those 7 days). Person #1 can choose whether to raise their bid (offer more than $0.05 a day) to get the ad space back or leave it be. Every time a new offer is made, the base price of the ad goes up. In short: $0.01 is just the starting price, but if your comic site is successful enough and lots of people are constantly making offers to get an ad space on there, it can go up quite a bit for reference, I'm pretty sure most button ad spaces on Kemono Cafe, which has around 32k daily views, started at a base price of $0.05 a day and then got up to roughly 10/20/50 cents a day as more people made offers.

I've been on ComicAd since March of this year with an ad space that costs $0.01 a day (starting price, current value is $0.04 a day) + 3 free slots in which people can offer what they want and got $7.38 so far granted, it's not much, but again, mine is not a huge website by any means (especially now that my comic is on hiatus )

[gabriellabalagna]

Thanks for taking the time to explain all that. I discovered comicad.net a while ago, but was still a little hazy how it works.

[system]

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