I want to advertise my story one day

MochoStudios 2020-04-23 00:34:04 UTC #1

I want to pay to advertise my story on maybe facebook or another social media
Would that be a good idea and if it is how would I go about it

AVXP 2020-04-23 03:13:07 UTC #2

I should really leave this one alone and let you guys answer it.
Really I should.

1) You can't use any social media and NOT see an advertisement ...to advertise.Look for the unmissable button/phrase/tab/advert/banner/link - thing - you have to REMOVE (x) to use your social media - that says PROMOTE.
Click that button and it will easily answer all your questions.

2) No, can't do that? Okay. Generally, this is how they all work. Choose to advertise and then pick a target audience. Pick some fields of interest or #tags, if you will. Choose the amount you want to spend, over how long. You can a long campaign or a one-shot short one. Spend as little as $20 bucks or $200 etc....

3) Make your ad, it could be a picture, a video, slideshow....a bunch of stuff and they have templates.. You can link to a store or link to a LIKE button or subscribe button or follow or whatever.

All your other questions need consultation. It makes no sense to try and give you "business advice" without seeing/knowing your business. Before we get confused, this is business advice since you mentioned actually spending money.

I think before you worry about effectiveness, which would be CRAZY for someone to insert an anecdote here because no two properties, campaigns or outcomes can truly be compared or judged in a vacuum.

You probably need to evaluate WHAT you are after and how easy it would be to garner those results/ attention from ads.

darthmongoose 2020-04-23 07:14:58 UTC #3

It's good to keep in mind that when you pay for an ad, all you're paying money for is more people seeing your ad. The effectiveness of your ad's design and copy and the suitability of your ad and series for the platform is still all on you.

So I'd advise first trying out different social media ads without paying to see which designs and taglines get the best reactions on different platforms. The company I work for in my dayjob puts a lot of effort into designing ad campaigns and tracking numbers of clicks they get on different platforms, and how many translate to actual sign ups or sales. They then apply what they've learned to either use the more effective ad for a platform more or to make future ads on that platform more similar to the most effective ad.

Basically, if you want to get your money's worth with ad space, design a really good ad first that seems to get people's interest (ie. when people see it, they look at the comic and a significant number subscribe), then pay for it to maximise how many people are seeing it. Otherwise you're just paying for something for people to scroll past.