I would argue that even when you do this, and a lot of people do go this route, you won't necessarily get the views and attention you think you'd get.
While it's true that following some of those trends can help just a bit, you've also gotta remember that trends can and often get replaced by other things. Even more, it sorta becomes a bandwagon, and people will end up seeing your work as "the same thing" since it's really just tagging onto the same trends.
I honestly think the best thing to do when trying to get out there is to provide yourself a presence. Provide something that people can see you for other than your brand. Ask yourself this:
Do you engage in conversations with other creators -- whether that be discussing works you've enjoyed, providing feedback for each other, or just talking about general things?
Do you participate in online events (such as Inktober or #DrawThis and post them on your social media?
Do you have an active social media and keep it organized, posting not only art and art-related things, but also providing personality?
Do you promote others along with yourself?
I feel there's a bit more to getting out there than just promoting. It's also about putting you as a person out there, showing more parts to yourself, and helping others if and when you can. It's also about being consistent and showing others exactly what you're capable of.
I also feel it's about having drive and grit in this field, and being willing to still break from the norm. We still get people who complain about popular trends existing, but when they're asked to try and push others things forward, those same people will probably say "oh, why bother?" -- and that's no good.
If we want different things out there, we've gotta push for them. We've gotta show there's a market for more than just the popular trends.
So what you're trying to do now is a pretty good start. Just keep your presence up, be consistent, and understand where you yourself feel you're at. 