That's not a bad ratio.
Remember, parts of those 104 views are coming from your own subscribers viewing your comics. You have two episodes, with 10 subscribers, one unique view per subscriber per episode, do the math, 10 * 2 = 20 views, so 20 of those 100 views are from your 10 subs, and the other 80 are from people probably skimming or clicking and maybe going "huh I'll read more when there's more to read, then maybe I'll sub".
Your subscriber number and your view count number are never going to be the same. View count is ALWAYS going to be much higher than subscribers. With my own comic, Time Gate: Reaper, I have almost 300k total views . . . but only 1.8k subs. That's SUCH a huge gap. Most of my subscribers make up the view count, and everyone else - whether they subscribe or not - make up the rest. Some people who read comics on Tapastic aren't even members of the website either and therefore can't subscribe, so that's another factor to take into account.
TL ; DR: Don't ever expect the view count and the subscriber count to be the same. Some people just don't want to subscribe, and that's just the harsh reality of it all. Do what you can to draw subscribers in, but don't set unrealistic expectations and don't let the stats blind you from what's really happening.
Upload more episodes. Come up with a consistent schedule. If this is just a "lolz I just want to draw" project, then you shouldn't even have to be worrying about subscribers, if it's truly just for fun. If you want to make it into a more serious project with aspirations for more subscribers, then do the work and come up with a schedule, and don't be afraid to try and improve your own art while you're at it. Tapastic focuses all of its attention on those famous creators (and even the creators who become famous in like, a week) because they put that work and dedication into their stuff, and don't expect gold after a few days (or in this case, 20 hours; some of them get it, but they surely don't expect it in less than a day of posting stuff).
