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Mar 2022

Hi All

I’ve noticed that on our Instagram our reach seems to have decreased quite a lot. Has anyone else encountered this?

Also has anyone found any useful hashtags? I fear that I still haven’t “settled” on the best hashtags yet.

Any thoughts / guidance shared for us all gratefully received!

I flirted with video but not sure it made much of a difference!

Feel free to share your insta here too for the conversation

Our Instagram is @adrenalineshotscomic

All Best

Danny

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    Mar '22
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    Apr '22
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Unfortunately Instagram no longer is a great platform to promote art, mostly due to its algorythm. I tend to get something like 12-20 likes per post and it's mostly from other artists I've created a relationship with.
So,yeah, Instagram can be a really good social to bond with other artists and to take up challenges/events, but is not that good for promoting.

I'll probably start posting on TikTok soon, since I've heard it is pretty good for artist and to build a following pretty quickly.

If anyone is interested, you can find me @the_doublekey

Hi there. I've been having the same struggles; trying to find what the best hashtag is and how to promote better the story. I even started working on small reels for better engagement but i think i still have a long way to go
(´。_。`)

I'm here for everyone who likes to add me : @christyoshima

I don't use Instagram as much as I probably should and I definitely agree that getting a following on there can be quite hard. I got extremely lucky when I first created my account, got a huge boost that made me go from 0 to 182 followers in the span of a few weeks... then then it basically stopped there and it took me over two years to get to the 305 followers I currently have :sweat_02: Overall, the things that seem to work for me are:

  • Make sure to post things at the right time. Seriously, that alone can make a HUGE difference on the amount of engagement you get. This applies to both posts and reels. From my own time zone (GMT+1) I noticed that stuff posted in the afternoon (5PM or 6PM) basically gets half the engagement compared to posts shared at around 12PM. So I basically just don't bother posting stuff in the afternoon.
  • Interact, interact, interact. Instagram REALLY likes it when you interact with other people, ESPECIALLY if they're accounts you do not follow. One of the things that gave me a huge boost as I was getting started was just looking for recent posts in art tags and liking every single post that vaguely interested me.
  • Use as many tags as you can, not just art-related tags, but also stuff related to the actual content of your image. Personally, I noticed that my posts that use solely "comic" and "webcomic" themed tags would do much worse compared to posts tagged with "alternative style", "long haired men" and "alternative fashion" + more generic tags like "artistsoninstagram" and "instaart". For some reason, the "tapascommunity" tag doesn't seem to work very well for me either: most of my reels tagged as such wouldn't even reach 100 views, except for one (1) video which got 4k views and another one which got around 1.5k. If you consider that my recent reels that do NOT use the "tapascommunity" hastag get from 3k to 12k views, you can easily see why I prefer to avoid the tag XD (speaking of which... dear Tapas, wouldn't it be a good idea to look into that? Could it be that the tag is being shadowbanned somehow?)
  • Reels: keep them short. The longer the video, the lower your chances that Instagram will show it to people. For me, videos that were shorter than 20 seconds were what worked best.

Edit: ...and OF COURSE, just as I wrote this post, not one, but TWO of my reels miserably failed on the platform :joy: speaking of which: one quick way to see if a reel was successful or not (at least for me so far, I'd love to be proven wrong on this one) is to take a look at your notifications. If you get nothing for the first 20 minutes or so and then, all of a sudden, you get a bunch of likes from people who do NOT follow you, it means that Instagram decided to show your reel to a bunch of random people, which increases your chances of going viral. If, on the other hand, you get pretty much instant notifications of likes coming from your followers... it's very likely that your reel is not going to circulate at all and will only be seen by your followers. No idea why it does that and what criteria one is supposed to follow to get the video shown to random Instagram users (my last two reels both followed the criteria I thought would work), but so far... likes coming from strangers = video is being shown around; likes from followers = video is stuck on your profile page and won't go viral.

I don’t think Instagram does much for promoting my comics but I do tend to get more likes there than any other platform. I also don’t understand what get attention and what doesn’t. I posted Naruto fanart and it only got one like yet some random original piece with my OCs got more. I don’t get it.

Gots 434 followers. So far so good. Hopefully it'll continue to grow.

I think hashtags are useful? I'm not sure. I've been putting videos on the weekend tho.

https://www.instagram.com/powerplantanimations/3

@TheDoublekey I've been trying to do TikTok too but I've been slacking lmao. I can only get 250 views tho. I can never break that number. Not sure if that's good. If you got advice feel free to give them to me.

Well, I have yet to post anything on TikTok, but some of my suggestions would be to:

A) Try following the trends and using audios that are trending.

B) Make educational content about art/writing. From what I've seen, educational videos tend to go pretty viral and are very useful!

I’ve been experiencing the opposite. The past two posts I made in a couple days got me nearly 800 new followers and counting. But I don’t really do any of the recommended stuff people say. I’ve never done and never will do video content, I’ve never used hashtags, and I will go months and months not posting.

My content has the benefit of being extremely sharable. My two posts I made each have 3k+ shares according to insights and have 14-15k likes. These last two posts I specifically made to try to liven up my following that I’ve effectively ignored for months and push my Patreon so I made sure I used content I thought was funnier and more spreadable than usual.

I got 180 followers right now. What I've learned with social media is that I suck at getting a good work ethic and trying to post something frequently :cry_02: I usually get stuck at a bottleneck with people following and unfollowing for a while before breaking through at certain numbers. At this time its 180 :cry_01:

https://www.instagram.com/zhengomono/3

I’m oblivious to these things, but I’m happy with the engagement I get on Instagram. It’s more than I get from Tapas. :sweat_smile:

My tags are bringing viewers in I think. I mostly post my concept art and sketches. Here’s one I uploaded last night, and the tags I used…

I have a note on my phone and just copy and paste them in at the end, once I’m done waffling on. :joy:

Before yesterday I hadn’t posted anything since December. :speak_no_evil:

Instagram sucks. After seeing my engagement get worse and worse, I just kinda decided I was gonna post whenever I felt like it because the algorithm wasn't doing me any favours.

1 month later

closed Apr 12, '22

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