I had that happen while starting up our comic.
While creating it I made sure ‘in SECURITY’ was not giving as a name for a comic or webcomic, did all my characters, promo art, pitched it around and got accepted at GoComics. That was during late summer, early fall 2016 (with planned launch in 2017)
Shortly after that, some webcomic launched as a infomercial by an insurance company with, you guessed it, the name ‘in security’
By that point everything with Gocomics was already set up, my logos were done and I loved the title too much....We were contemplating changing the name to not get mixed up with that company but in the end decided against it. Both comics were too different with the format, characters and writing (as I said that company did it as infomercial and we did a couple comedy for entertainment purpose.)
As of today, our comic is still going while the other one stopped in 2017 sometimes. So I assume the project got discontinued which makes me happy that we didn’t change the name back then.
I think if it was like that the other comic existed way before we even started our’s, I would’ve changed the name.