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Mar 2024

Like you read on the topic, I need help with my 디자인리서치조사 class; (I'm a Visual Design student in Korea)
I picked my topic as Tapas (yaaay!), but even tho I'm researching I have so many things left unanswered T.T
브랜드 가치관 철학
브랜드 제품, 서비스, 컨텐츠는 무엇인가?
매출규모, 시장점유율, 실적추이등

TRANSLATION;
What is Tapas' brand value philosophy
What are branded products, services, and content?
Sales volume, market share, performance trend, etc

I'm mainly looking for help from the staff but all help appreciated!! :cry_02:

  • created

    Mar '24
  • last reply

    Mar '24
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So I'm a freelance webtoons proofreader and hopefully soon Tapas co-writer. But I do have my degree in international economics so I can answer a few of your questions in general.
Branded products- products that have a government-official patent of some sort (trademark, copyright, etc) or published through a credible source such as Tapas.
Performance Trend- your overall progress in your quality of work
Sales Volume- quantity of sales you create with your work
Market Share- how much a product/etc controls a market. For example, Pepsi and Coke have a high market share in the soft drinks market.

Hope this helps!