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Nov 2019

Hey everyone,

Unfortunately, I'm having difficulty keeping up with this topic as there are already 71 responses and a variety of different talking points being addressed.

@colinmooredraws is there a specific question regarding the Ink-based transaction system that I can address?

Also, the 30% that Apple and Google take is an industry standard for app development as they are allowing us to use proprietary software to handle app-based transactions in a safe and secure method that readers trust. Plus, they are hosting our apps and promoting our apps on their respective stores. They're giving Tapas as well as the Tapas creator base access to readers we otherwise wouldn't have if we didn't host our apps on these store fronts.

The 15% operating fee that Tapas incorporates for Support and the 30% operating fee associated with ad revenue are meant to cover operational costs for Tapas to keep us running, to create new tools, and also to finance original stories to give creators more opportunities to pursue comic creation as a full time occupation. We're constantly re-investing our earnings back into the community to ensure that creators are given ample opportunity to make Tapas their home.

To add to this, I went and checked the same analysis site, scrolling farther down you can see the annual estimated profits

Tapas is as reported


There are some people in this world that make 500k by themselves every year.

whereas for Webtoons, well, it's a helluva lot more.

Thank you for your response.

This was my fear with the muddying of the question. It's not about the 15% that Tapas takes at the end.

There are a number of questions that I have on the matter of Ink:

  • At what stage does the 30% come out for Apple or Google? The dashboard for support suggests it comes in the same phase as the 15% to Tapas.
  • What is the value of 1 Ink? This being when it is in the system and given to a creator, as it shows up as a dollar amount.

My follow up of the sort of "conversion loss" that varies based on how much Ink is purchased by someone might change based on these answers. But it's still very concerning.

I’ll look into the mechanics of how exactly the transaction works and outline the flow to you tomorrow after I verify with our dev team (it’s currently after hours for us).

As for the value of 1 ink - we don’t disclose this information as it does vary - some countries implement different systems that tax readers which impacts the overall unit cost.

I wouldn’t categorize those estimates as accurate or reflective of our revenue numbers. Those also do not factor in app performance (I believe).

As I'm not a math genius and pretty much getting confused with the numbers, here's some quote for you by other users that self calculated it :

This is back when support are called tipping and inks were called coins.

Further reading here. it is a massive thread so :

https://forums.tapas.io/t/tipping-is-here-youre-gunna-want-to-get-in-on-this/15547

I remember that michaelson (?) once replied that at some point, they need to pay the fee for sending the payout from their own pocket because of the difference in exchange value on PayPal, but I can’t find it now.maybe my memory just made it up, idk.

My reply won’t help at anything I think, lol.

Michaelson literally replied here. Just above you.

Paypal's rate is 2.9% + 30 cents. The lowest on my spreadsheet was 4%. Everything I have done is based on USD so there is no exchange rate involved, beyond USD to Ink.

Tapas is already taking a 15% cut at the end on top of app or website processing fees. Which would more than cover Paypal's fees. Which are also taken by Paypal when the money goes into your account there. This is about the dramatic shifts in value from purchase to value in an artist's support account. Please see my spreadsheet posted above.

I give up. Not even the CEO has a simple answer to your simple question.

I’m just gonna do the ”Lalala” and pretending I’m not getting scammed by Tapas.
Because in the end I get paid more here than I ever would have if I tried to get my supporter over at Patreon or Ko-Fi

Michaelson is not the CEO. It says right there next to his name. Senior Editor in Chief. The CEO is Chang Kim.

He has not yet provided a full answer and said he would follow up once he has the information.

I'm... not going to pretend I understand because I didn't lmfao.

My English comprehension is on the far left so yeah, I don't get it.

What I want to point out from that sentence is that they literally need to pay from their own side to sent the money to the creators, and that is. It might not even be true as I'm not that trusting if my memory.

And I did say that my reply might not help at any rate, so I'll just gonna head out and wait for Michael's reply later.

Can’t get that right even :sob:
I’m so sorry for all my nonsense. I do hope you figure this out.

I may be wrong, but I started to get ink lately and from simple math, each ink I got was worth about $0.00083 (divided the amount of money in the amount of ink).
to get the $25 threshold you need about 30,100 ink.
I don't know if need to reach $25 after Tapas cut or not.

If you want to start a rallying cry about website vs mobile, please move it to another thread.

Thank you for the additional numbers. That is very nearly the numbers I got from what others have said. I had wanted to know how much Ink it would take to even reach $25 which led me down this weird road. My estimate had been 31,250 based on 1 ink being $0.0008.

Apologies for the delay.

So, if a reader buys Ink from the iOS or Android store, and supports a creator for 100 Ink, Google or Apple (respectively) would take 30% of that 100 Ink. Then Tapas would take 15% of the remaining 70 Ink, which would be 10.5 Ink in this case (rounded down to 10 Ink), so the Creator would receive 60 Ink from that transaction. Hope that clarifies things.

Not yet. wink wink

This I already knew, the 30% to the app provider comes out before Tapas takes a cut. But does it come out before the user who purchased it even gets their ink? IE They pay for 100 Ink but they're given 70?
Does it come out when they give it to an artist? IE They donate 100 and the artist gets 70.
Or does it come out when the artist cashes out?

According to the balance details page, it comes out at the same phase as cashing out.

My primary concern her is with transparency of where money is going and the fees taken out. I understand that you can't assign a set value to the Ink because there's a lot of currencies at play. But if there is a still at least an approximate value of any kind on a per-ink basis, no matter what that amount is, something isn't adding up here.

No, they're given the full 100 Ink, the fee is factored in when the transaction hits so that they don't incur the fee on their end. The function is how I outlined it in my previous answer - the reader, in this case, buys Ink from the app store, chooses to Support for X amount of Ink, during that transfer from reader to creator, the fee is incurred.

Okay, so Reader gives 100 ink to the Creator, Creator receives 70 Ink.

By this, Creator never sees that 30% at all. So why then does the balance details page imply it is taken out after the Creator receives it but before they cash out? Here it is listed as Amount > Fees + Tapas Share > Creator share.

I think that's based on your interpretation of the language. If you feel that there is a better way to phrase it we are open to suggestions.