I can definitely see how they might use this strategy but I think they're just idiots, tbh. The people at the top, so the ones who only care about profits and don't know how to make a good movie, think they know what people want--"woke" stuff. Because they're ghouls who only care about money, none of their attempts to be inclusive come off as sincere or work in the slightest and we get crap like Snow White.

No hate to the actress, btw. And I don't think they just pick B-listers for their scheming purposes, I think they just go with whoever's popular at the time. Rachel Zegler had just done West Side Story and was working on that Hunger Games prequel when she was cast, if I remember correctly, so she was popular. It's still vile the way they practically throw them to the wolves though, especially since it clearly affected her career.

In general, I just think the producers probably have too much of a say in what's put out. As far as them learning their lesson, that's unlikely. It's more likely they'll veer off and try other trends in an attempt to not go broke. None of their latest projects can really be called profitable and they're not even bringing in awards like they used to. Or they might start firing enough people that things change. I just don't see studio executives as the sort to learn lessons, lol.

Nothing that deep. The suits said, "Live action Snow White!" Their bean counters consulted with their algorithms and calculated the best people to get the maximum possible return on producing the movie. Then they passed it on to the people making the movie.

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They just need to make STAR WARS good again how Rogue One was made. And they need to film Doctor Who how it was filmed back in the 70's and 80's.STAR WARS needs more creatures, and a new DEATH SATR also the cig ships should be in space not on the ground, and the fantasy back to make it good again. It's ok to bring back the old cast just make a fun movie this time around. Focus more on stories then fx. Doctor Who works well with multi Doctors, and involves the show's long history in the new show is also important how Moffat wrote some of those stories during the last of Matt Smith's season, and Capaldi's last season was fun to watch.

They are trying to make meme-able content and actively disregarding quality, but don't underestimate the depths of their arrogance and incompetence. In the era of streaming, memetic media that gets views by any means necessary is beating out quality media that people will watch repeatedly, as was the case in the VHS and DVD era.

Meanwhile, executives are simultaneously highly insulated from commercial failures while being vulnerable to being ousted for insufficient wokeness - corporate wokeness is mostly a byzantine code for otherwise incompetent upper class aspirants to use to unseat their superiors. Corporate flacks jump over themselves to push unpopular projects, the more unpopular the better. Then they spend their remaining time sniping the other executives and jockeying amongst themselves.

That's how Kathleen Kennedy got her position, and countless underlings as well. That this system produces miserable films and negative profits is only an annoying speed bump to them.

Come on man, it's marketing. Definitely draws attention.

The way Disney's been so egregiously sabotaging themselves over the past several years by destroying their most lucrative IPs and putting out slop nobody even wanted to begin with, it's easy to interpret it as some sort of deliberate rage-baiting ploy, because what else could it possibly be, right?

But....WHY would they do THAT though? They're a multi-billion dollar company with all the resources in the WORLD available to them. They care first and foremost about making bank, just like every other media conglomerate, right? Then why not just make the kind of good, high-quality stuff that the fans of their IPs ACTUALLY want, recover their brand image, and watch the billions pour in and their yearly revenue skyrocket from there? THAT would be in their best interests to do in this situation.

If this indeed some kind of rage-baiting conspiracy made to draw attention to their projects, it's a pretty stupid one that's harming not only themselves, but everyone who's ever enjoyed or valued their IPs (Marvel, Star Wars, etc(

Reading this thread makes me think it is an issue rooted in Disney themselves. How the company was built, how people was staffed and how nothing has changed for 100 years. The things that go behind the scenes were probably seeping through the movies we see Disney in. New people get hired every time someone is feed up with Disney and eventually, you have people who don't know what they're doing or people that are being taken advantage of. I guess it's what happens when a company exist for so long. I don't think we'll see anything change any time soon or even in the next 100 years. However, one thing's for sure, they've "monopolized" the industry and nobody can compete with them.

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Honestly, I don't think they're rage-baiting, if they are, they're doing it unintentionally. Likely, Disney is relying on a formula they think will cause them to hit the jackpot. Male leads are taboo nowadays, so they better opt for a female lead. If the movie does have a female love interest, she has to have a bigger role (Princess Jasmine). So many female leads in recent movies are basically the same character, just in a different font.

I've read a lot of "hate" comments. The "hate" isn't because people hate women or more melanated people. A lot of hate stems from the fact that the story is legitimately poorly written. In the online writing community, most people genuinely hate the "strong female character" trope. We're tired of the fact she's always "small and quick" and can easily take down a man twice her size. We're tired of the fact she could have a garbage personality and is lauded for how wonderful and kind she is. Her growth arcs are "believing in herself" rather than any actual growth and character development. We don't like it, but Disney acts like we're clamoring for those types of characters.

The people who are tired of the race-swapping really just want characters who look the way they were originally intended or know that the best person was cast. A lot of white people acknowledge that having a white actor do yellow face or black face is wrong. They acknowledge it's bad and shouldn't happen. But they don't get the same courtesy. The push is diversity but they're literally recasting red-headed characters in favor of black people. It wasn't just Ariel. It's definitely a double-standard.

I will say that Snow White's success or lack of success really falls back to Rachel Zegler and the overall production. Mirror Mirror had a beautiful design, fun and "feminist" story, and actually cast little people for the dwarves. I wasn't a fan of Snow White and the Huntsman but the lead understood Snow White and the movie had a beautiful design. There was even a Snow White produced in 2001 with a mixed race Snow White WITH little people as the dwarves. The movie was beautiful. No one cared that she wasn't white. All three of those versions were successful because their Snow White actresses actually were respectful of the role.

I'm not sure about Halle Bailey, but Zendaya was in a Disney show so they were familiar with her. Connections and how well you work with others will get you far and she's also very charismatic. Halle was likely cast largely because of her singing, considering live action remakes had been criticized for that before, but I think she was also in a Disney show. Not sure because I don't watch those.

In a way, I can see why they would go for young actresses with an established fanbase that clearly likes Disney content. Also, it's cheaper to hire unknowns. Even Marvel movies did this back in the day with actors who are currently huge stars, like Robert Downey Jr. He was a recovering addict who couldn't get work and did the first Iron Man for like 500k. Chris Hemsworth, Chris Pratt, Mark Ruffalo, Chris Evans, and a bunch of other big names were relative unknowns when they joined. Same with Star Wars, Diego Luna was mostly known for his work in Mexican shows and movies before Rogue One and now he has his own show.

Also, in regards to the backlash actors get, it depends on how the actors respond. Zendaya and Halle both got hate, but it wasn't as persistent as what Rachel got with Snow White and I think part of the reason is how they responded. Zendaya, from what I remember, stayed out of it and it mostly went away (though I think this is in part because comic movies can be looked at as an alternate universe anyway). Halle just kept talking about how happy she was with the role and I remember some very cute videos of her interacting with very young fans. Also, it was particularly ridiculous to argue about the skin tone of a mythical being. Like, there's no hiding why anyone would care in that case.

Rachel has been very outspoken, particularly about politics. She's also come off as dismissive to the concerns of hardcore Disney fans and the source material, which I personally don't care about because she's not wrong about the material needing to be updated, just not in the way Disney went about it. It reminds me of Captain Marvel and the Brie Larson drama. That just felt like it dragged on because of the way she responded and while it sucks that they have to play nice, it's just how the business works. If you alienate your audience and create trouble you're less likely to get more work, as we're seeing with Rachel.

I voted no because I feel like Disney is sort of stuck with "damned if you do and damned if you don't".

No matter what they do, people will be upset. I guess they decided to just focus on what makes them money. If the remakes make them money, then they will continue to do that. If a franchise flops, they scrap it and move onto something else.

I also think people online are just awful. There are content creators who make their whole thing just whining about Disney. It's sort of sad to be honest. I think the new Snow White looks bad, but I don't make that my whole online identity. I also don't see an issue with casting a latina to play Snow White. The movie isn't based off the fairytale, it based off the Disney movie. The same Disney movie where they had American accents. It was never true or realistic at all. It's also for little kids, I don't think little kids care about that stuff, they just want to be entertained.

Also with the whole leaked photos from Snow White. It sort of made the outrage sort of dumb when people seriously thought those were the dwarves. I pretty sure the people who worked on the film could not talk about it but they probably just saw these people being outraged as a bunch of idiots. These people don't care about if what they are mad at is even real or true, they just want a reason to be upset.