I think it depends. I usually am not bothered by it but I think there are situations where I am not fond of it.
Like people who over do it sometimes come off as really annoying or people who are trying way too hard to be edgy. It just reminds me of immature teens who say the f-bumb five times in a sentence because they want to look cool. It's just really obnoxious.
I am also not fond of people who yell them at young kids, especially the ones that tend to be more sexual. That is sort of messed up. I also have no issue with media that is profanity free because not everyone wants to hear or read that.
Personally, I do curse some but probably not as much as the average adult. People have called me "wholesome" because of it. My comics have very mild profanity like damn and bitch. However I do have some character that say "F-d" or "F***", spelled out like that.